Although the 1995 criminal trial of O. J. Simpson for the murders of Nicole Brown Simpson and Ronald Goldman has been called a "a great trash novel come to life," no one can deny the pull it had on the American public. If the early reports of the murder of the wife of the ex--NFL football star (turned-NBC-sports-announcer) hadn't caught people's full attention, Simpson's surreal Bronco ride on the day of his arrest certainly did--ninety-five million television viewers witnessed the slow police chase live. The 133 days of televised courtroom testimony turned countless viewers into Simpson trial junkies. Even foreign leaders such as Margaret Thatcher and Boris Yeltsin eagerly gossiped about the trial. When Yeltsin stepped off his plane to meet President Clinton, the first question he asked was, "Do you think O. J. did it?" When, at 10 A.M. PST on October 3, Judge Ito's clerk read the jury's verdict of "Not Guilty," 91% of all persons viewing television were glued to the unfolding scene in the Los Angeles courtroom .... Continued